Sponsorship FAQs

How much does it cost to be a sponsor?

We have a wide range a sponsorship levels from our VIP sponsor, which is $300 to a Presenting Sponsor, which is $15,000.

Where do the proceeds go?

We are a non profit so we operate 100% off from the generosity of our community. We use sponsorship money to offset the costs that our non-profit partners incur to host their party. For our 35th anniversary season, we have offset the cost for entertainment, marketing, infrastructure, kids zone activities and other misc. Costs.

Why should I sponsor Parties in the Park?

Sponsorship of Parties in the Park provides an opportunity to give back to your local community.  We estimate that Parties in the Park brings over 25,000 people to Downtown Muskegon every year, and we continue to grow.  Additionally, a Parties in the Park sponsorship gets you recognized at 9 separate events for one price.

How can I become a sponsor?

Simply fill out the sponsorship from or contact our Sponsorship Director, Jamie Sutton. jsutton@lamar.com or 231-288-4671.